Retention marketing для бізнесу: лояльність та повторні покупки

Remrkt
Effective Date: April 28, 2026
Last Updated: April 28, 2026

1. Overview

Remrkt is a retention marketing agency providing email marketing, SMS, push notifications, messaging automation, and customer loyalty system services for eCommerce and DTC brands.

This Privacy Policy explains what personal data we collect, how we use, store, and protect it, and what rights you have as a data subject.

By using our website at remrkt.me or engaging with our services, you acknowledge that you have read this Policy and agree to its terms.

2. Information We Collect

2.1. Information You Provide Directly

- First and last name
- Email address
- Phone number
- Company name and job title
- Any other information submitted through contact forms, consultation requests, or during the course of our engagement

2.2. Information Collected Automatically

- IP address
- Browser type and operating system
- Website usage data (pages visited, time on site, referral source)
- Cookies and similar tracking technologies

2.3. Third-Party Data

In the course of providing our services, we may process contact data belonging to our clients' customers (for example, email lists used for retention campaigns). In such cases, Remrkt acts as a data processor under the terms of the agreement with the client.

3. How We Use Your Information

We use personal data solely for the following purposes:

- Processing inquiries and consultation requests
- Delivering marketing services under the terms of our client agreements
- Sending commercial offers and informational materials (with your consent)
- Improving the performance and user experience of our website
- Fulfilling legal and regulatory obligations
- Protecting the rights and legitimate interests of Remrkt

4. Legal Basis for Processing

We process personal data on the following legal grounds:

- Contractual necessity — when processing is required to deliver the services you requested
- Legitimate interest — to improve our services and communicate with prospective clients
- Consent — when you subscribe to our newsletter or submit a contact form
- Legal obligation — where required by applicable law

5. Sharing Your Information

We do not sell or share your personal data with third parties, except in the following circumstances:

- Service providers and partners: marketing platforms (Klaviyo, eSputnik, SendPulse), analytics tools (Google Analytics), CRM systems, and other tools required to deliver our services. All third parties are contractually required to maintain data confidentiality.
- Legal requirements: when disclosure is necessary to comply with applicable law or a request from a government authority.
- Protection of rights: to protect the rights, property, or safety of Remrkt or others.

6. Data Retention

We retain personal data for as long as necessary to fulfill the purposes described in this Policy, or as required by law. Once that period expires, data is securely deleted or anonymized.

7. Data Security

We implement organizational and technical measures to protect your data from unauthorized access, disclosure, alteration, or destruction, including:

- SSL/TLS encryption for data in transit
- Restricted access to personal data, limited to authorized personnel only
- Regular review and updates of our security practices

8. Cookies

Our website uses cookies to improve user experience and analyze traffic. You can manage cookie preferences through your browser settings. Disabling certain cookies may affect the functionality of parts of the website.

We use the following types of cookies:

- Functional (required) — essential for basic website operation
- Analytics — help us understand how visitors interact with the site (Google Analytics)
- Marketing — used to deliver relevant advertising, where applicable

9. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

- Access — request information about what data we hold about you
- Correction — request correction of inaccurate or outdated data
- Deletion — request deletion of your personal data ("right to be forgotten")
- Restriction — request that we temporarily limit how we process your data
- Objection — object to processing based on legitimate interest
- Withdrawal of consent — withdraw previously given consent at any time

To exercise any of these rights, contact us at: [email protected]

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies separately.

11. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. The current version will always be available at remrkt.me. In the event of material changes, we will notify you by email or by posting a prominent notice on our website.